Search Engine Advertising (SEA)
Knewledge is born with Search. SEA is in our DNA! We create and optimise your campaigns on search engines.
Our vision of SEA
Search Engine Advertising is the first online advertising channel in terms of investment. It is so popular amongst advertisers because it is the most measurable and optimizable channel. But if you want to take full advantage of Google Ads (formerly AdWords), you must have the right strategy, a good understanding of how it works, and the technical know-how.
With our 10 years of experience, we design SEA strategies that matches your goals and budgets. We develop tactics that enable us to make the most of your investments.
As a Google Premier Partner agency, we are at the cutting edge of Search technology. Our experts are also all certified for Microsoft Ads (formerly Bing Ads).
Methodology
- Understanding your business
We listen to you in order to understand your industry, your goals, the market challenges, your competitors and your USP to create the most relevant SEA strategy.
- Account structuring
Based on the strategy approved, we put in place a structure guaranteeing the highest Quality Scores. We create your Search campaigns with highly targeted keywords and audience strategies, as well as ads that integrate the latest best practices.
- Optimization, audiences and automation
We deploy customized optimization tactics to reduce your unnecessary expenses and increase your conversions. We are experts in automatic bidding strategies and create scripts that help take your campaigns to the next level.
- Ongoing improvement
Our SEA consultants are always focused on the strategy and identifying business opportunities. As a Google Premier Partner, our preferential relationship with Google enables you to benefit from the latest new features before others.
- Monitoring and reporting
Knewledge gives you access to the best monitoring tools, with highly personalized data that is always updated in real time and accessible anytime. Talking to you regularly is essential. Whether on your premises, over video calling or on the phone, we are in constant contact to guarantee perfect collaboration.
We help you to:
- Generate quality traffic
- Generate more conversions
- Improve your return on investment
Advantages:
- Fast results
- Lots of possible optimizations
- Highly measurable
